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Leaders Across Industries Targeted for Blockchain Business Imperative via Maryland Smith Second Cohort of Synchronous Online Program Begins July 11

COLLEGE PARKmd. , June 28, 2022 /PRNewswire/ — The University of Maryland The Robert H. Smith School of Business is accepting applications for the next cohort of its Blockchain Business Imperative.

Six-Week Synchronous Online Certificate Program Begins Again July 11, 2022as it focuses on blockchain technology and its potential economic impact across industries.

The program, launched in January 2022is designed to help leaders identify how blockchain technology can enable them to innovate and drive the growth of their businesses.

“Attendees may already be familiar with applications of blockchain technology such as cryptocurrencies and non-fungible tokens (NFTs), which rely on peer-to-peer networks,” says Maryland Smith Tej Anand, program director and clinical professor in information systems. “But the potential of blockchain technology far exceeds its current use.”

The Blockchain Business Imperative is further designed to help participants understand how to do business with blockchain technology to benefit customers and partners and avoid creating large-scale inequities, Anand adds. “There are no prerequisites for the program, so participants can appreciate the accessibility and applicability of the course material.”

Over its six weeks, the program covers:

  • Economic inefficiencies that blockchain will impact

  • An overview of fundamental blockchain technologies

  • A conceptual understanding of blockchain

  • Implementation details for Bitcoin, Ethereum and Hyperledger

  • Explore various blockchain business applications including NFT, DeFi, CBDC

  • Potential Opportunities and Challenges Arising from Blockchain

BBI participants will also have the opportunity to put theory into practice by applying for Maryland Smith Blockchain accelerator. The accelerator, a 60-day program, helps companies create a prototype and business case for their blockchain-based solution. The accelerator provides business and technical mentorship and access to the FounderTrac virtual accelerator platform.

“Blockchain business applications will usher in a new era of competitive landscape and it is very important for businesses to be aware of the potential of blockchain – this will be the era of Web3. The program is a must for students and professionals. leaders in commerce,” said PK Kannan, Associate Dean of Strategic Initiatives and Dean’s Chair in Marketing Science.

Echoing Kannan, Cohort One participant and Acting Division Chief of U.S. Citizenship and Immigration Services, Carl Prosack, said, “The depth of the subject matter, the excellent cohort members, and the willingness from the Smith team to discuss business issues and applications, while explaining how current (and future) blockchain technologies could help deliver value, which has really made this a beneficial course for my professional development.”

Participants who complete the Blockchain Business Imperative receive a UMD Professional Digital Certificate and 3.3 Continuing Education Credits, as well as a Credly digital badge.

Program enrollment is available with discounts for current UMDs.College Park students, UMD System School alumni, BIG10 Conference School alumni, multi-enrollment organizations and active military and veterans.

For more information, register for an upcoming information session.

About University of Maryland Robert H. Smith School of Business

The Robert H. Smith School of Business is an internationally recognized leader in management education and research. One of 12 colleges and schools in the University of Maryland, College Park, the Smith School offers undergraduate, full-time, flexible MBAs, executive MBAs, online MBAs, masters of commerce, doctoral and executive education programs, as well as business outreach services. business community. The school offers its degree, personalized and certification programs in places of learning in North America and Asia.

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